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If you’ve been working on improving your activity and nutrition with the goal of losing weight, you’ve probably asked yourself this question at least once.

As you probably know, energy (in this case, fat) cannot be created, nor destroyed.

So the question here is – How do your fat deposits transform when you are on a weight-loss diet or taking supplements?

In this article, you’re going to learn more about fat loss and what happens to the weight that disappears from the scale during a successful diet.

Let’s get to it, shall we?

How Do You Lose Weight, Even?

Though many fad diets have taken priority spots in people’s lives, fat loss is mainly about one specific principle, called “Eating in a caloric deficit”.

Your body requires a certain amount of energy to maintain its physiological processes and mass in space.

That amount of energy depends on the following factors:

1. Gender
2. Age
3. Height
4. Weight
5. Non-training activity
6. Training activity
7. Food intake

If you consume more energy from food than your body needs to maintain its weight, you will progressively gain weight.

On the other hand, if you consume LESS energy from food than your body needs to maintain its weight, you will LOSE fat.

It’s quite simple and there is no way around it! Every fad diet that makes you lose weight, does so not because of the diet itself, but because of the caloric deficit that it helps you establish.

But Where Does Lost Fat Go?

When you’re in a deficit of energy, your body uses its energy deposits (fat) to compensate for that deficit.

That is to say that during fat loss, your body actually burns off the fat in order to use it for a variety of functions.

When oxidized (burned with the help of oxygen), fat leaves the body in the form of carbon dioxide and water!

That is to say that the two main “exhausts” for lost fat, are:

1. The lungs
2. The urinary system

In other words, when you lose fat, you exhale the carbon dioxide and then the water gets into your circulation, until it leaves the body as sweat and urine.

How Much Of The Fat Is Water?

Interestingly enough, when you lose fat, most of it comes out as carbon dioxide, through your lungs.

To be precise, about 80-85% of lost fat turns into carbon dioxide, while the other 15-20% turn to water.

For instance, if you lose 10 kg of fat, roughly 8 kg of it comes out through your lungs and the remaining weight is excreted in the form of urine/sweat.

Fun Fact

As a matter of fact, basically everything you consume comes out as carbon dioxide!

Nearly every gram of carbohydrate, protein, fat, and even alcohol, get converted to carbon dioxide and water, while the byproducts of the food leave the body as excrements.

The only exception for a nutrient that reaches your colon intact, is dietary fiber, which cannot be absorbed or digested but may help the digestive processes.

Everything else besides fiber is absorbed and then takes exit via the lungs!

Conclusion

Fat loss is simple, yet interesting – It only requires a caloric deficit but can make your body undergo drastic visual changes over a short period of time.

The process becomes even more interesting when you think about the fact that 85% of the weight that disappears from the scale, takes its exit through your lungs!

If you have any other interesting questions, let us know in the comments below!

In the rapidly evolving landscape of CBD and cannabis, marketers are constantly seeking innovative ways to promote their products while navigating the complex web of regulations. With the industry’s growth, understanding how to effectively market CBD and cannabis products has become crucial for brands aiming to stand out in a crowded market. Here are key strategies informed by recent trends and expert insights. Learn more from the CEO’s of famous CBD brands here.

1. Navigating Regulatory Compliance

First and foremost, ensuring compliance with advertising regulations is paramount. As per guidelines from platforms like Facebook, advertisers must secure certifications and permissions to run ads promoting CBD products. This underscores the importance of understanding and adhering to the specific requirements set by both online platforms and regulatory bodies to avoid potential pitfalls.

2. Leveraging Email Marketing

Email marketing emerges as a powerful tool for CBD brands, offering a direct line to engage prospective customers. Crafting informative newsletters about CBD products can educate consumers, build trust, and foster a loyal customer base. It’s an effective way to circumvent some of the advertising restrictions faced on social media and other channels.

3. Embracing Affiliate and Influencer Marketing

Affiliate marketing has proven beneficial for building high retention rates among established brands. Similarly, influencer marketing opens doors to tapping into communities of tastemakers across relevant industries. Collaborating with influencers who align with your brand values can significantly amplify your reach and credibility.

4. Prioritizing SEO and Local SEO

A strong online presence is indispensable in today’s digital age. Focusing on search engine optimization (SEO) ensures that your brand appears prominently in search results. Additionally, local SEO strategies can help capture the attention of consumers searching for CBD and cannabis products in their vicinity, making it a critical component of a comprehensive digital marketing strategy.

5. Exploring Podcast Advertising

As CBD transitions from a niche product to a mainstream wellness solution, advertising on podcasts offers a unique opportunity to connect with dedicated listeners. This medium allows brands to convey their message in a more personal and engaging manner, potentially leading to increased brand awareness and customer acquisition.

6. Understanding the Do’s and Don’ts

It’s essential to know the boundaries within which to operate. For instance, emphasizing that your CBD product is hemp-derived and steering clear of promoting CBD-infused foods, drinks, and supplements in territories where they are not permitted can help maintain regulatory compliance while effectively reaching your target audience.

7. Knowing Your Audience and Enhancing User Experience

A deep understanding of your target demographic is crucial for tailoring your marketing messages and product offerings. Furthermore, optimizing the user experience on your website can lead to better conversion rates, as consumers appreciate easy navigation and informative content that addresses their needs and concerns.

Conclusion

The CBD and cannabis market presents a wealth of opportunities for brands that navigate its complexities with strategic acumen. By adhering to regulatory requirements, leveraging diverse marketing channels, and focusing on providing value to consumers, businesses can successfully promote their CBD and cannabis products in this dynamic industry. As the market continues to evolve, staying informed and adaptable will be key to achieving long-term success.